None of the campaigns from India made it to the shortlist for the Cannes Creative Data Lions shortlist announced on Monday. A total of 77 entries have been shortlisted in this category this year.
It is worth noting that even in 2016, India was a no-show in the Creative Data Lions shortlist.
With this category, India has failed to open accounts in three categories. In addition to Creative Data, India has not made it to the shortlists of the Cyber, and Mobile categories.