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Cannes Lions 2017: India bags 8 entries in Direct Lions shortlist

Cannes Lions 2017: India bags 8 entries in Direct Lions shortlist

Author | exchange4media News Service | Monday, Jun 19,2017 1:18 PM

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Cannes Lions 2017: India bags 8 entries in Direct Lions shortlist

Out of the 214 entries selected for Cannes Direct Lions on Monday, India had a total of eight shortlisted entries between four different agencies.

Leo Burnett India, Mumbai sees four shortlisted entries in this category for the Roads that Honk and More to Give campaigns. Of the four, three of the entries are for the Roads that Honk campaign for HPCL.

Two entries from McCann WorldGroup India, Mumbai have been shortlisted in this category for the Immunity Charm campaign created for the Ministry of Public Health, Islamic Republic of Afghanistan.

Taproot Dentsu sees one shortlist for the Adidas Odds campaign, while Ogilvy and Mather Mumbai also bags one shortlist for the Savlon Healthy Hands Chalk Sticks campaign.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

SHORTLIST DIRECT LIONS
ENTRY TITLE ADVERTISER PRODUCT AGENCY IDEA CREATION PRODUCTION MEDIA PR
ADIDAS ODDS ADIDAS ADIDAS SHOE TAPROOT DENTSU Mumbai TAPROOT DENTSU Mumbai TAPROOT DENTSU Mumbai   TAPROOT DENTSU Mumbai
ROADS THAT HONK HPCL HP LUBRICANTS LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai
SAVLON HEALTHY HANDS CHALK STICKS ITC SAVLON SAVLON HEALTHY HANDS CHALK STICKS OGILVY & MATHER MUMBAI  OGILVY & MATHER MUMBAI  GOOD MORNING Mumbai   PR PUNDIT Mumbai
AFGHAN IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTAN .. McCANN WORLDGROUP INDIA Mumbai McCANN HEALTH New Delhi / McCANN WORLDGROUP INDIA Mumbai   McCANN HEALTH New Delhi  
MORE TO GIVE FORTIS HEALTHCARE ORGAN DONATION CAMPAIGN LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai      
ROADS THAT HONK HPCL HP LUBRICANTS LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai
AFGHAN IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTAN .. McCANN WORLDGROUP INDIA Mumbai McCANN HEALTH New Delhi / McCANN WORLDGROUP INDIA Mumbai   McCANN HEALTH New Delhi  
ROADS THAT HONK HPCL HP LUBRICANTS LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai LEO BURNETT INDIA Mumbai

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