Out of the 239 entries selected for Cannes PR Lions today, India had a total of four shortlisted entries between four different agencies.
Leo Burnett India Mumbai sees one shortlist in the Cars & Automotive Products & Services category for Bajaj Automobiles’ ‘Bajaj V’ campaign.
Ogilvy & Mather Mumbai also sees one shortlist in the Charity & Not-for-Profit category for ‘Make Love Not Scars’ Acid Attack-‘Beauty Tips by Reshma’ campaign.
Weber Shandwick Mumbai/ Responsible has also has one shortlist in the Crisis Communications & Issue Management category for Responsible Films’ Documentary Film- ‘Daughters of Mother India’.
The fourth shortlisted agency is Cheil Worldwide Gurgaon in the Research, Data Analytics & Insight Generation category for Salaam Baalak Trust’s ‘The Light Bag’ campaign.