Top Story


Home >> Advertising >> Article

Cannes Lions 2010 sees 7 pc increase in number of entries at 24,242

Font Size   16
Cannes Lions 2010 sees 7 pc increase in number of entries at 24,242

The organisers of the 57th Cannes Lions International Advertising Festival have announced that 24,242 entries from 90 countries, the 4th highest level of entries ever, would be competing for the coveted Lions at this year’s event, an increase of 7 per cent over last year.

In a release issued, Festival CEO Philip Thomas said, “Cannes Lions reflects the communications industry, and these results tell a fascinating story. Firstly, of course, they suggest that the industry as a whole is recovering from the distress of 2009 (entries to the Festival were down 20 per cent last year) and indeed they show recovery coming not only from places you would expect like Latin America or India, but also countries like Sweden, Turkey, the UK, France and the US, all of which have picked up considerably.”

Thomas further said, “The figures also show different categories showing differing levels of growth. While some traditional sections are down year-on-year, there are significant increases in Media and Cyber Lions as well as in the newer Cannes Lions sections – especially PR and Promo & Activation, which have grown by 32 per cent and 43 per cent, respectively.”

“We look forward to welcoming the 12 juries to Cannes, where they will take on the daunting task to view, judge, deliberate and honour the best creative work from the world’s communications industry,” he added.

All the entries can be viewed in the Palais des Festivals in Cannes during the Festival week.

Category wise number of entries:


Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

A look at the South Indian movies which boosted the viewership of certain channels in week 45 (November 4-10)

Prominent newspapers in Manipur left their editorial space blank to protest the burning down of copies of a local daily reportedly by BJYM, the youth wing of BJP

At the recently held India Public Relations & Corporate Communications Awards 2017 (IPRCCA), communication experts deliberated on various aspects of the industry and searched for best practices that c...