Top Story

e4m_logo.png

Home >> Cannes >> Article

Cannes Lions 2007: Indians not working in India meet the ones that do

21-June-2007
Font Size   16
Share
Cannes Lions 2007: Indians not working in India meet the ones that do

Some more familiar faces from ‘back home’ have been spotted on June 20 at the Cannes Lions International Advertising Festival 2007. Prasoon Joshi is here finally, and some of the others seen include O&M’s Abhijit Awasthi, Renzel D’Souza, Leo Burnett’s James Mani, Kunal Mhabdi, and Russell Barett, who were intermingling with their counterparts of Rediffusion DY&R, Everest Brand Solutions and McCann Erickson like KP, Anto Noval, Vijay Lalwani and others (even sharing cell phones in cases where international roaming is either not activated, or already deactivated).

Many Indians were seen in the corridors of the Palais des Festivals but they were just watching India’s performance from a distance and even as the Indian creatives are a tad upset on not bagging a Gold yet, these NRIs think that India is doing quite well.

Some of the people we ran into were Nikhilesh Brahma, Marketing Director, P&G, and Sonal Dabral, Chairman and ECD, O&M, from Singapore. There was Roopesh Bhatnagar, GM, NPA, and Ashok Suvarna from the same organisation coming from the Oman. From the UAE, there was Raman Nair from Western Union.

When asked, most stated that they were enjoying the advertising industry of their respective markets but had an eye open on what India was doing. Suvarna said, “We are happy with every win that we hear and we are just wishing them luck and success.”

Day five will see the announcement of the Films Lions shortlist. Will the Nikes and Happydents click? All eyes are watching, as are we.

Tags

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue

YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views, shares, and love from audiences across India

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems