Top Story


Home >> Advertising >> Article

Cannes 2016: Leo Burnett wins Bronze Lion in Promo & Activation category

Font Size   16
Cannes 2016: Leo Burnett wins Bronze Lion in Promo & Activation category

The winners for the Promo and Activation Lions were announced today. India had a total of 3 entries in the shortlist, which included two from Leo Burnett and one from Ogilvy & Mather.

The only winner for India was Leo Burnett which got a Bronze Lion for its work for Bajaj Motorcycles. In all, 107 winners were announced this year in this category.


Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

Shaan Raza, Deputy Managing Director, Optimise, spoke to exchange4media about their journey since inception and their new technology, TrackingX, which they are planning to launch in India by February...

Meanwhile, Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

The Indian out-of-home advertising company selects Edge1's ERP software platform to automate their OOH business