Top Story

e4m_logo.png

Home >> Advertising >> Article

Cannes 2016: India sees 7 entries shortlisted in Film Lions

24-June-2016
Font Size   16
Share
Cannes 2016: India sees 7 entries shortlisted in Film Lions

The shortlists for Film Lions were announced today. India saw a total of 7 entries in this category.

BBDO India and Red Ice Films saw their film ‘Dad’s Share The Load’ for Procter & Gamble receive two nominations in the shortlist.

This was matched by Ogilvy & Mather, who saw their entries, ‘How to Apply Eyeliner’ and ‘How to Get Perfect Red Lips’, for the Make Love Not Scars foundation make it to the shortlist.

Law & Kenneth Saatchi & Saatchi and Lightbox Films’ work for Thomas Cook also made it to the shortlist. Leo Burnett’s “Sons of Vikrant” film for Bajaj Motorcycles and Publicis Communications’ “A Giant’s Story” for Ambuja Cement are the other two entries from India in the shortlist.

Meanwhile, BBDO India’s campaign “Dads#Share The Load” for Procter & Gamble India was the lone shortlist in Entertainment Lions.

The winners in this category will be announced on June 25, 2016.

The production house has already established itself as the leader in the non-scripted genres. However, Rege now wants Endemol to achieve the same in the original scripted zone and film production

Naidu also talks about the ushering in of a new era of digital payments and says this is just the beginning and there’s lots of space for newer players to step in and evolve

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

India has become the diabetes capital of the world, with prevalence of the disease estimated to rise from 69.2 million to 123.5 million by 2040

Laban Stretchy Man, the new human shaped, stretchy, fruit flavoured chews from Orkla- Norway’s number one confectionery brand, has been launched and localized by MTR Foods in India