Top Story

e4m_logo.png

Home >> Advertising >> Article

Cannes 2016: India sees 6 entries shortlisted in Health & Wellness Lions

19-June-2016
Font Size   16
Cannes 2016: India sees 6 entries shortlisted in Health & Wellness Lions

The shortlist for the Health & Wellness Lions was announced today. India saw a total of 6 entries shortlisted between two agencies.

Rediffusion Y&R Mumbai sees 5 of its entries shortlisted in the Health & Wellness Lions category. The only other Indian agency that makes it to the shortlist is Medulla Communications with one entry.

Three of Rediffusion Y&R’s shortlisted entries were for their work for Amway. This was followed by one shortlisted entry each for HLL Lifecare (Moods Dots Condom) and Tata Motors.

The only other Indian agency to make the shortlist this year was Medulla Communications, which saw its work for Indian Association Of Palliative Care (IAPC) make the shortlist.

In all, 201 entries were shortlisted in this category. The winners will be announced tomorrow; June 18, 2016.
 

Kranti Gada joined the family business at Shemaroo in 2006 after a successful stint of over two years in marketing at Pepsi Co. She has been associated with the company for 12 years.

Exchange4media interacted with Jaspreet Chandok, Vice President and Head (Fashion) , IMG Reliance Pvt. Ltd on seamless brands integrations planned for Lakme Fashion Week, walking tall despite blazing trails like GST, demonetization and being a part of the larger cultural space

Their strategy to educate the consumers to make well informed decisions at all stages has worked out well.

Bobby Pawar, MD, CCO - South Asia, Publicis India, talks about his idea of chilling out

WhatClicks promises to be an unbiased, objective, third-party audit firm that will work with advertisers and agencies alike to help build an effective and integrated digital strategy.

V-Guard Industries, a household name for consumer electrical appliances in India, has revamped its logo in order to reflect the strength gained by the brand over the years. The company has also unveil...

The report reveals that there has been nearly 5 times more growth in video consumption in the last 12 months, with 96 percent of all usage being focused on long form video