Bobby Pawar, who made news for his exit as Chief Creative Officer and Managing Partner at JWT India, owing to the Ford Figo controversy on scam ads, is in the news once again. This time it is for starting a new advertising agency with two close friends from the industry, reveal highly placed sources.
Pawar said it is too premature to talk about any development at this point. He neither confirmed nor denied the news.
Industry sources have confirmed that a new agency is on the cards, with Pawar being part of the trio partnership. Pawar is said to partner with a friend and colleague from the advertising fraternity as well as another friend who has been on agency as well as client side of the business.