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Ambience plans to strengthen its operations

16-September-2002
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Ambience plans to strengthen its operations

To handle the influx of new accounts, Ambience D’Arcy Advertising is planning to strengthen its operations in major metros across the country very soon. For starters, the agency is planning to launch its specialised services in Delhi to meet the evolving needs of its clients.

As part of its expansion plans, the agency is now scouting for competent professionals to handle its new businesses. According to sources the new business wins will add Rs 50 crore to agency’s current billings.

As part of its expansion plans, the agency is also planning to enter new areas of communications in a bid to offer value-added services to its clients. According to sources, the Delhi branch has bagged the General Motors ad account. Substantially, the agency will be upsizing its presence in Delhi by increasing their resources .

Ambience has begun its restructuring operations in an effort to increase its productivity this year. Incidentally, the agency has picked up a host of accounts in the last few weeks. According to the agency, the new account wins include, Add Pens,Elf, General Motors, Playwin and Nutrela’s ‘soya chunks brand’.

Established in 1997, Ambience D’Arcy today handles a host of big accounts which include Goodlass Nerolac, Tata Infomedia among others.

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