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Aerated drink print ads drop 43 pc in 2010: AdEx Analysis

28-May-2011
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Aerated drink print ads drop 43 pc in 2010: AdEx Analysis

Aerated soft drink print advertising registered a drop of 43 per cent in 2010 vis-à-vis 2009. Top 5 brands contributed to over 99 per cent share of the total ad print ad volumes, while PepsiCo topped the list of advertisers with 66 per cent share. More

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