Top Story


Home >> Advertising >> Article

Aegon Religare's creative pitch underway

Font Size   16
Aegon Religare's creative pitch underway

Aegon Religare is currently reviewing its creative mandate which is handled by Infectious. The brand has called for a multi –agency pitch. Some of the agencies in the pitch include Triton, Enormous, Mudra and Contract Advertising, confirm sources.

Infectious won Aegon Religare ‘s creative mandate in December last year.

Aegon Religare Life Insurance Company Limited (ARLI) launched pan-India operations in July, 2008. The most memorable campaign for the brand is the popular  ‘Kum Insurance Lene Ki Bimari’, which was also the launch campaign of ARLI.

Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

Conceptualised and executed by WATConsult, the campaign focuses on how Lotus Make-up is an enabler for women from various walks of life

iProspect released the third annual 2018 Future Focus Whitepaper geared to examine how machines and technology will impact marketing and advertising in the year ahead

Mavcomm Consulting one of India’s leading Public Relations, Reputation Management& Brand Communications company today announced elevation of Pranjal Dutta to the role of CEO