The 2017 edition of Pepper Creative Awards, organized by the Pepper Creative Awards Trust, will be held at Hotel Le Meridian, Kochi, on May 5 at 6.30 pm. The opening ceremony will be graced by Padma Shri Piyush Pandey (Executive Chairman & Creative Director, Ogilvy & Mather India and South Asia), who will be accompanied by Rajiv Rao (National Creative Director, Ogilvy & Mather India) and Prathap Suthan (Managing Partner/Chief Creative Officer, Bang In The Middle).
Close to 600 entries received from more than 70 agencies across categories like print, film, radio, OOH, direct mailers, digital, and cyber, have been judged. In the Open category and the Kerala category, more than 130 metals and 15 finalists will be awarded.
Some of the prominent participants include media houses Mathrubhumi, Malayala Manorama, FWD Magazine, Asianet, MM TV, Club FM, Radio Mango; and agencies Saatchi & Saatchi, Stark Communications, Banana Brand works, Be Positive, Happy mcgarrybowen, Popkorn Creatives, Plain Speak, JWT, DDB Mudra, OPN, Janrise Advertising, R K Swamy, FCB Ulka, Feswa, Disha Communications, Mind Mine, Team One Advertising, Hammer, Identity, Ad India, Method, Sweet Water, Sobhagya, Color Doppler, One MG, Chrysalis, amongst others. Production houses include Nirvana Films, Rathish Ambat, Digitally Inspired Media, Media Box, Liquid Lights, Icon Productions, and more.
K S Chakravarthy (Chax), Chairman & CCO, Tidal 7 Brand & Digital; Prathap Suthan, Managing Partner/Chief Creative Officer, Bang In The Middle; and Santosh Padhi, Chief Creative Officer and Co-founder, Taproot Dentsu, were the members of the jury for Pepper 2017.
The awards are given in categories such as Agency of the Year, Advertiser of the Year, Special Jury Award, Press Campaign, TV Commercial, Outdoor, Radio, Interactive - Web-based, Digital, Cyber, Direct Mailer, Packaging, Logo Design, Unpublished Works, and Promos. The 11th edition of Pepper also has an exclusive section for participants from Kerala across categories like Jewellery, Real Estate, Textile, Hospitality, Ayurveda, and General.
The award winners will be presented Gold, Silver, and Bronze awards and certificates. Around 500 people from the advertising fraternity in South India as well as prominent media personalities will attend the function.
All entries will be displayed at Hotel Le Meridien, Kochi, prior to the award function.