Top Story


Home >> Advertising >> Article

10th edition of Pepper Creative Awards announced with Aggie, Arun Iyer, Rajeev Rao, Josy Paul &Abhijit Avasthi

Font Size   16
10th edition of Pepper Creative Awards announced with Aggie, Arun Iyer, Rajeev Rao, Josy Paul &Abhijit Avasthi

Pepper, one of the most coveted awards in the advertising field in the country, is entering its tenth year. The organisers of Pepper, the Advertising Club Cochin & Pepper Creative Awards Trust, have decided to celebrate the tenth anniversary of these awards in a big way.

The organisers have formally announced the 10th edition of Pepper Creative Awards, the largest creative awards in South India and the second largest in India. Call for entries have been sent to all ad agencies, media and production houses in South India. A panel of eminent personalities from India’s creative world will evaluate the entries for Pepper- 2016. The last date for the entries is  22nd March 2016.

 The five-member Jury panel for Pepper 2016 includes names like: Josy Paul, Chairman & CCO, BBDO India, Agnello Dias, Founder & CCO, Taproot India, Rajiv Rao, NCD Ogilvy &Mather India, Arun Iyer, CCO, Lowe Lintas India and  Abhijit Avasthi, Founder & CCO, Sideways Consulting.

 “The panel members have proven credentials in heading Juries of similar nature at national and international levels like Cannes, Goa Fest, Ad Fest etc,” said  Oommen Kurien, Chairman, Pepper Creative Awards Trust.

 “We are expecting more than 2000 entries for the competition which has become a stepping stone for creative fraternity from this part of the world to take part in other major peer reviewed national and international competitions,” said  Rajeev Menon, President, Advertising Club Cochin. All leading advertising agencies from South India will take part in Pepper-2016, a unique event where luminaries from South Indian creative fraternity come to a single platform evaluating and celebrating the success and challenges in a professional manner, he added.

 The competition will be open to categories such as Agency of the Year Award, Advertiser of the Year, Art Director of the Year, Copywriter of the Year, Special Jury Award, Campaign of the Year, Press Campaign, TV Commercial, Corporate AV, Outdoor, Radio, Interactive – Web-based, viral, film craft, POP, Direct Mailer, Photography, Packaging, Logo Design, Unpublished works, PR and Promos.

“Unlike yester years, to get maximum participation from Kerala agencies,  we have added more categories under Kerala section this year,  like Jewellery, Real Estate, Textile, Hospitality, Ayurveda, Media, Animation, Automobile, Healthcare, Public Service, Home Appliances, Financial, Cinema and Retail (Malls and Supermarkets),” said P K Natesh, Chairman, Pepper Awards 2016. 

Baba Ramdev brought his sharp wits for an interview with e4m where he promised to disrupt more markets and spoke about he the way he created a brand through consistent and selfless work

GroupM is in talks with several digital clients currently with its other agencies to shift them to Essence, which is looking at a major expansion plan in 2018

Thomas, Chief Marketing Officer, Diageo India, gives us a peek into the marketing strategy for McDowell’s No 1 Soda, its creation of ‘No 1 Yaari Jam,’ their own set of 4Ps and importance of content

NewsCode, a hyper local online news platform was launched last night with a network of over 350 local reporters in Karnataka and Jharkhand. Apurv Swarup, the co-founder talked to Exchange4Media about his vision

Voot, which is producing almost 4X content on an overall basis on the reality drama, is gunning for big numbers both on viewership and advertising revenue

YouTube today released its annual year-end edition of the YouTube Ads Leaderboard 2017 capturing the most celebrated ads that received maximum views, shares, and love from audiences across India

Real world study of Appier's network shows significant benefits of AI over traditional rule-based systems