ZenithOptimedia (ZO) has bagged the media duties for Junglee Games, following a multi-agency pitch.
The mandate covers all aspects of the brand’s media planning, advisory and buying across print, TV, digital and outdoor. The high-intensity multimedia campaign will start this month.
“This is a significant win for ZO with the tech and mobile sector gaining momentum in the overall advertising space. It is indeed a matter of pride for us to be partnering with Junglee Games,” said Hari Krishnan, Managing Director, ZenithOptimedia.
Satya Mahapatra, CMO of Junglee Games, said, “We are glad to partner with ZenithOptimedia who have demonstrated excellent understanding of the internet and mobile audiences. I am sure this will go long-way in the success of our brands.”