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Vizeum bags Hindware's media duties

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 Vizeum bags Hindware's media duties

Vizeum  India, a Dentsu Aegis Network company, which concluded 2014 on a high with numerous new business wins including  Allied Blenders and Distillers, BMW, JetAirways, C&S Electric and various awards including a Spikes and Gold Emvies, today, marked the start to another good year with the announcement of their appointment as the media AoR for Hindustan Sanitaryware  & Industries Limited.

Hindware is a brand of Hindustan Sanitaryware & Industries Limited (HSIL). HSIL is the first company in the building materials industry in India to receive an ISI licence, back in 1962. Customer satisfaction, product innovation and quality control are the company’s priority. HSIL has over 40 million customers and dealers.

“We decided to review our media agency relationship, considering the challenging journey we are embarking on. Vizeum was evaluated along with others on key parameters. Their passion, knowledge and commitment got them our business. We look forward to a long and fruitful relationship with Vizeum,” said V Krishnamurthy, Vice President-Marketing, Hindware.

S Yesudas, Managing Director-Indian Subcontinent, Vizeum, said, “We are delighted with this assignment. We are aware of the challenges as we help HSIL move to the next orbit.  We will stay committed to overcoming all those challenges.  This business will be handled out of our Delhi office.

Vizeum is young, hungry and dynamic media agency brand, part of the Dentsu Aegis Network. Headquartered in London, the network operates in 110 countries worldwide with over 28,000 specialists.

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