Top Story


Home >> Advertising >> Article

Santosh Padhi, Bobby Pawar, Ashish Chakravarty, Manish Bhatt on Goafest Abby Jury Chair duties

Font Size   16
 Santosh Padhi, Bobby Pawar, Ashish Chakravarty, Manish Bhatt on Goafest Abby Jury Chair duties

The Goafest Creative Abby Judging has been in full swing at Mumbai with Juries being appointed in different verticals. The Jury Chairs have been released to the media by the Goafest Creative Abby Award Governing Council.

Santosh Padhi of Taproot is chairing the Abby Print and Print Craft Jury this year.Bobby Pawar of Publicis returns after a gap of 5 years to head the Abby Film Jury. Ashish Chakravarty of Contract India is Jury Chair of Radio and Radio Craft Abby while Prashant Godbole of ideasatwork is heading the Out of Home and Ambient Abby Jury. Manish Bhatt of Scarecrow is heading the Integrated Abby Jury.

Chairing the Creative Abby Direct Jury this year is Rakhshin Patel of Pi Communications. Prashant Kanyalkar of KA advertising and design is the Jury Chair in Design Vertical of Creative Abby. Carlton D’Silva of Hungama is the Jury Chair for Digital Abby while Namita Roy Ghose of White Light Moving Picture is heading the Film Craft Abby Jury.

Aneil Deepak of DDB Mudra is the Jury Chair in Brand Activation & Promotion Abby Jury. Anita Kaul Basu of Big Synergy is Jury Chair in Branded Content Abby.

Paresh Chaudhry of Madison PR headed the Public Relations Abby Jury. Avinash Kaul of Network18 led the Broadcasters Abby Jury while Shailesh Amonkar of Sakal is Jury Chair of Publishers Abby.

Pratap Bose, President of Ad Club said, “Our heartfelt thanks to the Jury members who gave their time and passion debating the selection of winners.”

Commented Ajay Chandwani Abby Awards Governing Council Member in charge of Jury appointments and Judging, “We are very fortunate to have the time and cooperation of very high powered juries in each of the verticals. Many of our jury chairs and judges have been judging at major international festivals over the years. An award derives its prestige from the standards set by juries and Abby has indeed retained its leading status in India.”

Our typical marketing budget is usually 10 per cent of the topline spend

There are some forces impacting the way our business works. The IT/ITeS sector has changed tremendously. Platforms like Twitter have made everyone journalists. Smartphones have made everyone a photographer. The trend that we are seeing is one of hyperdigitalization, which is causing the lines between product and services to blur. For example, <a href=

The OOH sector is among the fastest growing, globally. Brands and marketers have realized its potential and impact and begun to craft medium-specific adverts. Self-regulation is not only necessary but also essential to growth of the sector. The industry needs to exercise a certain level of this self-restraint to prove its commitment to maintaining the best standards in advertising.

<b>Clients are looking for experiential solutions beyond radio or print: Abraham Thomas, Radio City 91.1 FM</b><br><br> From entering new markets to launching large format events, Radio City 91.1FM has been on a roll. The radio channel recently announced the launch of India’s biggest singing talent hunt-Radio City Super Singer Season 8. Earlier this year, the channel set up its own creative-cum...

Under the watchful eye of Walt Disney, Bindass undergoes brand repackaging with a fresh new show ‘Dil Buffering’ simulcast across its linear and social media platforms on September 29 and will launch...

Apart from the mandate for the first project which is the Ashiana Town in Bhiwadi, Tomorrow and InterTwined will deliver brand solutions across film, print, radio, outdoor and activation besides provi...

Despite advertising picking up after a slow Q1, regional FM players still feel that the lingering effect of GST, RERA, demonetisation will still make its impact felt during the upcoming festive quarte...