Piyush Pandey, Executive Chairman and Creative Director – South Asia and S N Rane, Executive Co-Chairman and Group Chief Operating Officer – SouthAsia, have announced a new management structure at Ogilvy & Mather India. This management structure will be effective 1st March, 2015.
Piyush Pandey & S N Rane said, “It is time that our very strong senior team joins us in all key management decisions of Ogilvy & Mather. Our clients should look forward to even greater impact from Ogilvy & Mather in the days ahead.”
The new structure
Kunal Jeswani promoted to CEO
Jeswani is a post-graduate in communications from MICA, Ahmedabad.
He started his career in advertising around two decades ago, joined Ogilvy in 2005 as Vice President Client Servicing and has many outstanding successes to his credit which include heading OgilvyOne Worldwide with the responsibility of managing Ogilvy’s digital business in India. Currently, he is Chief Digital Officer of the Ogilvy India group companies and he will retain this responsibility with his new role.
Jeswani will report directly to the Chairmen’s office and will work in very close association with Geo/Discipline heads, Creative, Planning and business leaders.
Hufrish Birdy promoted to CFO
Birdy is Executive Finance Director-Ogilvy India. She is a Chartered Accountant. She started her career in a manufacturing company around 22 years ago; she joined Ogilvy in 1995 as a Senior Finance Executive.
Through her strong grasp of financial principles, a very sound commercial sense, deep understanding of all our businesses, decision-making ability &dedication, she has become a valuable part of Ogilvy India’s growth and expansion.
Birdy, over two decades, has acquired top skills in business strategy, competitive analysis, financial analysis, business planning, budgets & team management on the back of which she is expected to continue to make meaningful contribution to maintain and further consolidate Ogilvy’s leading position. Birdy will also report directly to the Chairmen’s office and work in close partnership with Kunal, Geo and discipline heads and other key stake holders of the Company.
Hephzibah Pathak will assume a new role-Global Clients’ Director
To begin with she will be associated with Vodafone, Mondelez (India+Global), KFC, Unilever, Coke and Fiat. Hephzibah, working with Operation heads of 360 degree offerings, will be responsible for delivery that will meet client expectations.
A detailed scope of work is being circulated amongst Geo/Discipline heads and their business leaders.
Kawal Shoor has been promoted to National Planning Director
This is a result of the work Kawal has put into his decade with Ogilvy. He has built strong planning teams, led the agency’s effectiveness agenda, and is providing strategic counsel to a number of clients like Cadbury, Tata Sky, ITC and Ceat to name a few. Kawal will spearhead the next phase of development of planning and be responsible for the national planning agenda.
Expansion of Board of Directors
The existing India Board comprising of Piyush Pandey, SN Rane, Madhukar Sabnavis, Poran Malani, Hephzibah Pathak, Miles Young, Paul Heath, Paul Cocks and John Goodman is being expanded. The following people have been nominated on the board as additional directors which will be effective as soon as the legal compliances are completed:
1) Kunal Jeswani - CEO – India
2) Rajiv Rao- National Creative Director
3) Navin Talreja - President- Mumbai & Kolkata Geography Head
4) Hufrish Birdy - CFO - India