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‘Recession has led more Cos to look at a procurement lead agency management process’

12-September-2009
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‘Recession has led more Cos to look at a procurement lead agency management process’

“The effects of the recession have been felt by all businesses worldwide, however, there have been some positive outcomes. There has been a trend towards consolidation, and with that an opportunity to demonstrate to clients an integrated and more efficient approach to solving their business issues,” says Alok Lall, Managing Director, iris Worldwide.

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Prior to joining Madison PR in 2012 Chaudhary was Group President Corporate Communications at Reliance Industries Limited.