INDUSTRY BRIEFING : Advertising
 

Oman Tourism launches global advertising campaign

By exchange4media News Service | 2017/Sep/18

The campaign will utilize national media channels such as TV, paid search, online display, key digital sponsorships, social media platforms and online streaming applications

HUL, Samsung, O&M, Publicis among major winners of IndIAA Awards 2017

By exchange4media News Service | 2017/Sep/09

The third chapter of the awards was held in Mumbai on Friday

DHFL launches new TVC to promote 'Housing For All'

By exchange4media News Service | 2017/Sep/07

‘Aisa Desh Ho Mera’ campaign is directed by Nitesh Tiwari

Sunil Kataria named leader of the Indian delegation to Ad Asia 2017, Bali

By exchange4media News Service | 2017/Sep/07

The Advertising Council of India (ACI) & The Advertising Club has announced the appointment of Kataria as the head of Indian delegation.

Kent RO creates #DilSeKashmir CSR campaign to bridge relations

By exchange4media News Service | 2017/Sep/06

Short film Vaadi-e-Kashmir has been created to bring patrons closer to Kashmir and its people

IndIAA Awards to be presented on September 8 in Mumbai

By exchange4media News Service | 2017/Sep/01

The jury has picked the winners in about 20 high spend categories

Fastrack launches edgy digital teaser for its new collection, Get Fresh

By exchange4media News Service | 2017/Aug/22

Conceptualized by 22feet Tribal Worldwide, the digital film has been directed by Reema Sengupta of Catnip Productions

IAA announces jury for 'Mathrubhumi presents IndIAA Awards'

By exchange4media News Service | 2017/Aug/08

Gopal Vittal, CEO, Bharti Airtel to be the Chairman

TrulyMadly chooses InMobi as their ad monetization partner

By exchange4media News Service | 2017/Aug/04

Leveraging a combination of TrulyMadly’s highly engaged audience data and InMobi's powerful ad serving technology, advertisers can deliver high-performance creative to the right audiences, says Vasuta Agarwal, VP & GM, InMobi (India)

healthi launches new campaign "healthi kiya to darna kya"

By exchange4media News Service | 2017/Aug/02

The campaign phrase “healthi kiya to darna kya”is intended to work as a call-to-action that empowers people to take charge of their health

International Advertising Association India Chapter announces IAA CEOs Tech Tour of Israel

By exchange4media News Service | 2017/Jul/19

25+ CEOs from India’s leading Media houses and agencies set to visit Israel as part of the delegation

Kraftly's campaign, #DiscoverYourself, celebrates individuality

By exchange4media News Service | 2017/Jul/13

The social media campaign reaffirms Kraftly’s stance on individuality and empowers individuals to follow their passion

New Bajaj Electricals ad film talks about its journey to the hinterland and lighting up lives

By exchange4media News Service | 2017/Jun/27

The campaign, in a first, focuses on the company’s business-to-business segment capabilities

Parachute Advansed unveils new range of men's products

By exchange4media News Service | 2017/Jun/06

Marico has recognized male grooming as a future growth category

ASCI wins Gold at Global EASA Best Practice Awards 2016

By exchange4media News Service | 2017/May/24

ASCI bagged the award for their mobile app ‘ASCIonline’

Adiya Roy Kapoor is the new face of Gio Eyewear

By exchange4media News Service | 2017/May/23

Brand looks for youth connect for “vibrant, à la mode” collection

PromaxBDA Conference & Awards 2017 ends on a high note

By exchange4media News Service | 2017/May/23

Top awards were bagged by Star India, Viacom18, Sony Pictures Network India and Zee Entertainment

Genesis Burson-Marsteller wins at PR Week Global Awards

By exchange4media News Service | 2017/May/15

The win comes for its youngest practice, Health and Wellness

Dentsu One rolls out new campaign 'It's OK is not OK' for JK Tyre

By exchange4media News Service | 2017/May/11

The campaign aims to put an end to the indifferent attitude of two-wheeler tyre buyers

MAA Foundation hosts 36th Ayaz Peerbhoy Memorial Lecture

By exchange4media News Service | 2017/Feb/06

TT Jagannathan, Executive Chairman, TTK Prestige Ltd and Chairman, TTK Group of Companies, shares his journey, experiences at largely attended event

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