Top Story


Home >> Account Movement >> Article

Wrangler assigns creative duties to Push Integrated

Font Size   16
Wrangler assigns creative duties to Push Integrated

Wrangler India has awarded its creative duties and strategic communication development to Bangalore-based agency Push Integrated Communications. The communication budget is yet to be framed as they are activating a fully integrated campaign and activations across the country.

“Wrangler India is happy to partner with Push as our creative agency. The team at Push is passionate and brings on board good category knowledge along with domain expertise. We hope to work closely with our new partner to create some engaging work for Wrangler in the Indian market,” said Anshul Chaturvedi, Senior Marketing Manager, Wrangler India.

Speaking about the new win, VA Shrikumar, MD & CEO, Push Integrated Communications, said, “For us, Wrangler is much more than a business win. The iconic Wrangler patch in our credentials slides is truly a badge we love flaunting and above all, the opportunity to showcase our creative and strategic strengths. Great creative always comes from strong client/ agency associations. And the depth of engagement between our teams is inspirational.”

Calling Wrangler a challenge worth taking, Anil Rajgopal, COO, Push Integrated Communications feels it is an opportunity of a lifetime that the agency is not willing to let go of.


Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face

Viacom 18 promises to announce new release date soon

Luis Fonsi, Rita Ora, Jain of Makeba fame , Dimitri Vegas, Jason Derulo, Charly Black and Dasu, J Balvin, Parineeti Chopra, Tiger & Jackie Shroff speak exclusively to the radio channel

The Film-Maker, as the host of ‘Calling Karan’, Will Be Just A Phone Call Away From Listeners Seeking Advice On Love & Relationship