Top Story


Home >> Account Movement >> Article

Vizeum wins media duties of TTK Healthcare

Font Size   16
Vizeum wins media duties of TTK Healthcare

Aegis Media’s Vizeum is continuing its new business wins run by opening the New Year with the media AOR of TTK Healthcare Limited. The business is estimated to be worth around Rs 10 core. Mindshare is the incumbent on the business.

TTK Healthcare, a part of the TTK Group, was incorporated in 1958 and went public in 1985. The company’s repertoire of brands includes Woodward’s Gripe Water, Eva range of personal care products and Good Home range of home care solutions.

Commenting on the win, said S Yesudas, Managing Director, Indian Sub-continent, Vizeum, “We are thrilled with this win and welcome TTK Healthcare into the Vizeum family. We are thankful to the Client Management and Marketing Team for their faith in us. This business will be handled out of our Chennai office. I am delighted to see our Chennai operation taking a formidable position in the market in such short span.”

Ashish Bhasin, Chairman India & CEO South East Asia – Aegis Media / Director Posterscope – APAC, added, “It’s wonderful to see Vizeum win so many clients and evolve as a strong, national media agency, in such a short time, under Yesu’s (Yesudas) able leadership. Vizeum has become a very important part of Aegis Media’s spectacular growth and turnaround in India and I expect it to continue being in that role for years to come. As I join Yesu in welcoming TTK Healthcare Ltd to our family of clients, I feel very proud of the entire Vizeum team.”


Tags Vizeum Aegis Media S Yesudas

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

The campaign has urged all women to go for an early detection of breast cancer.

The sticky banner appears to show up in YouTube pre-roll ads of other brands, like a standard in-video banner. And the adhesive power of the banner is so strong, that even the characters in the ads ca...

Conceptualized and executed by GREY Group, the latest campaign for ENO demonstrates how the sudden onset of acidity can not only disrupt an otherwise fun moment, but has the potential to derail the ce...