Beauty salon and spa chain Naturals has appointed JWT as their new creative agency. JWT will handle Naturals’ marketing campaigns across TV, print and online. The social media campaigns will also be managed by JWT’s digital arm.
On awarding the business to JWT, Arvind Sudarshan, GM - Marketing, Naturals commented, “We were looking for an agency with expertise in the beauty and retail segment and found JWT the right fit that aligns with our marketing approach. I am very pleased to associate my brand with an agency know for top national campaigns across brands. We are excited and all geared to kick start our work with them.”
Commenting on this association, Geetha Raj, Account Director, JWT said, “We are looking forward to take this partnership to a whole new level with our media knowledge and expertise.”
Currently, Naturals is one of the largest salon chains in the country with more than 358 salons and aims to create 1,000 successful women entrepreneurs and generate 50,000 job opportunities and become the largest salon chain by 2017.