Haryana Tourism is looking for a creative partner and is scanning through various agencies, according to reliable sources. The sources also revealed that the pitch was in its initial stages. The size of the business could not be ascertained at the time of filing the report.
The idea behind tying up with a creative partner is to figure out the uniqueness of the state and promote it as a tourist destination. Few of the agencies have had their first formal meeting with the government body and the next round, which is scheduled to take place in Chandigarh, may see Haryana Chief Minister Bhupinder Singh Hooda as part of the shortlisting process.
The chosen agency will be awarded the contract for one year.