Top Story

e4m_logo.png

Home >> Account Movement >> Article

Express Avenue Mall to finalise creative agency soon

02-June-2010
Font Size   16
Share
Express Avenue Mall to finalise creative agency soon

Express Avenue Mall, a strategic venture of Express Infrastructure Pvt Ltd and a 100 per cent subsidiary of Express Newspapers Pvt Ltd, is in the process of finalising its creative agency.

Confirming the news to exchange4media, Dheeraj Dogra, Chief Marketing Officer, Express Infrastructure, said that several agencies were in the fray for the business. The company has already shortlisted a few creative agencies and will finalise on one of them soon.

Express Avenue is a dynamic mix of shopping, business and leisure. The Chennai-based mall hosts over 1 million square feet of shopping space besides a world-class business chamber and a 40-room boutique hotel.

Located on Club House Road, off Anna Salai, Express Avenue has been the lifeline of Chennai city. The mall aimed to be the country’s largest mixed-use project in Chennai’s Central Business District (CBD), according to Dogra, and was expected to become the premier retail destination in Chennai.

Kavita Singhania (grand-daughter of the late Ramanath Goenka) is Managing Director of Express Infrastructure Pvt Ltd.

Tags

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India

In conversation with exchange4media, Vighnesh Shahane, CEO, IDBI Federal Life Insurance, spoke about his vision for this new marketing initiative, how the brand’s marketing efforts through sports have helped them and his business goals for 2018

This agency was born after national brands reportedly struggled to connect with the south Indian audiences

Times Network renews contracts with all its primetime sponsors for all its news channels and adds 20 new brands to its kitty

Innovation and connecting with customers in all ways possible is their mantra for successful marketing communication

Bixler revealed that the likes of The Ministry of Tourism, The Art of Living and The Indian Debating Union have partnered with the festival that will be showcasing the culture and diversity of India