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ColorPlus assigns its creative duties to Alok Nanda & Company

21-August-2014
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ColorPlus assigns its creative duties to Alok Nanda & Company

Raymond Group has awarded the creative duties of its lifestyle brand, ColorPlus, to Alok Nanda & Company.

ColorPlus has chalked out an aggressive marketing and expansion strategy over the coming years. According to industry sources, almost Rs 20 crore has been allocated for the brand’s marketing activities.

Set up in 1999 by Alok Nanda, Alok Nanda & Company’s client roster includes Kaya, Barista, Crossword, Marico, IDFC and Ambuja, among others.

 

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