Strategic brand activation agency Candid Marketing has bagged activation campaigns for seven new brands this quarter (July, August and September). The company has executed activities for Jaypee Greens and is currently working for Dabur India, GlaxoSmithKline, Schneider Electric, Eveready, Reebok and India Infoline.
For all of these clients, Candid has conceptualised extensive experiential and digital activation campaigns targeting specific target groups. The activation campaigns span multiple formats like mall promotions, school contact programmes, residential activation programs, Internet activation, and so on.
Commenting on the new wins, Atul S Nath, Managing Director, Candid Marketing, said, “The J-A-S quarter has been brilliant for us, we are doing exciting activation campaigns for our relationship clients like Hindustan Unilever, Microsoft, Colors, Oakley, Philips, Nokia and in addition to that engaging with new clients. We have always enjoyed working in new brand categories and this quarter has thrown up five new category challenges for us.”