Bharat Petroleum Corporation Ltd (BPCL) has invited eligible activation agencies for to carry out BTL (below-the-line) campaign for MAK Lubricants across India, according to reliable sources.
The pitch is open for applicants who have a minimum of three years of market presence and a minimum annual turnover of Rs 5 crore in each of these years. They are also expected to have proven track record with regard to large scale BTL campaigns.
Sources have also informed that the interested agencies need to submit their audited financial statements for the past three years, along with their credentials and list of active clients, campaigns, events during the last past one year along with their offers.
Interested agencies can submit their offers at BPCL’s Lubricants headquarters in Mumbai.