Top Story


Home >> Media - TV >> Article

History Channel revives glorious moments of Indian history

Font Size   16
History Channel revives glorious moments of Indian history

Keeping with its commitment of taking viewers down memory lane, The History Channel has launched a new series titled ‘Mera India’. The series that makes viewers relive glorious moments of Indian history, premiered on April 19 at 10 pm.

Through this series, the channel has embarked on a journey to explore and celebrate India’s rich past, turbulent eras and greatest achievements. ‘Mera India’ has been created in partnership with the Ministry of External Affairs. This association has been formed with a view to showcase the content to a wider, interested and relevant audience.

The eight-part series brings together episodes that unfold unique accomplishments that contribute towards India’s emerging success. Each episode lays stress on success stories from diverse fields such as the innovative e-chaupals in Madhya Pradesh, to value-added IT and ITES companies in Bangalore.

An episode on literary geniuses takes a look at the grand success of Indian writing in English through authors such as Amitav Ghosh, Vikram Seth and Arundhati Roy, among others. One of the episodes profiles Bollywood, thereby capturing the glamorous world of Indian film industry.

“In our constant endeavour to bond better with the local community, we are introducing our latest India specific programme ‘Mera India’. This time around, we have moved a step forward in spicing up our programming content by collaborating with the Ministry of External Affairs, which is known for its vast library of culturally rich documentaries. This unique association allows us to showcase the rich content before a wider audience,” said Joy Bhattacharjya, Senior Vice President, Programming, The History Channel India.


Karthik Raman, Chief Marketing Officer, IDBI Federal Life Insurance, on the brand’s unconventional approach to marketing and priorities for the next year

Vinik Karnik, Business Head - ESP Properties, talked about what went into conceptualising the first edition of the entertainment marketing report, Showbiz

Rahul Jhamb, Brand Head, Forever 21, on how the fast fashion brand always stays on the pulse of latest marketing trends

Heavy spends on OOH and print sum up this year’s ad spends of YLG Salon

The campaign film features PV Sindhu, Saina Nehwal, Kidambi Srikanth and Indian badminton mavericks, HS Prannoy, Ashwini Ponappa, Sai Praneeth, and Ajay Jayaram

In its new campaign, Greenply has aimed to make consumers aware that there are consequences to making compromises on the quality of plywood used in their furniture

Aims to feature among top five players in the bath solutions space by 2020