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News


First set of Phase III auctions expected by April 24, 2015

The Ministry of Information and Broadcasting (MIB) has released a Notice Inviting Application (NIA) for the e-auction of the first batch of Phase III frequencies

Interviews
Vineet Singh Hukmani
MD & CEO, Radio One

People have forgotten that radio is actually the first social media. Everywhere in the world the best interactions before digital came because radio was live. It is digital which has learned from radio and not the other way ...

Videos
Archives: News

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Radio Mirchi acquires Oye FM

By abhinn@exchange4media.com Saturday Feb 14, 2015

Terms of the deal remain undisclosed. Industry insiders indicate the deal is worth around Rs 50 crore



BIG FM overtakes Radio City in Mumbai

By content@exchange4media.com Friday Feb 13, 2015

Week 4 (Jan 18-24, 2015) saw Big FM finally overtaking Radio City in market share in Mumbai; Fever 104, Radio Mirchi and Radio City continued leading in Delhi, Kolkata and Bangalore, respectively



'Aam' way of campaigning helps AAP win Delhi

By abhinn@exchange4media.com Wednesday Feb 11, 2015

Unlike the BJP, AAP mainly stuck to radio, outdoor and social media to spread its message



Delhi polls bring windfall of Rs 10-15 crore to radio industry

By abhinn@exchange4media.com Wednesday Feb 11, 2015

With Arvind Kejriwal-led Aam Aadmi Party sweeping the Delhi polls, radio has proved its mettle in regional marketing once again



MY FM hikes ad rates by 20%

By content@exchange4media.com Wednesday Feb 11, 2015

The decision has been taken to address the current inventory crunch and inflation at an overall level. The hike has been implemented in all 17 cities across seven states where the FM channel operates



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