Top Story

e4m_logo.png

Home >> Marketing >> Article

Coke, Pepsi plea on labels rejected

07-December-2004
Font Size   16
Share
Coke, Pepsi plea on labels rejected

The Supreme Court today dismissed the appeals of Coca-Cola and Pepsi Foods against a Rajasthan High Court order asking them to display on bottles the pesticide content of their soft drinks.

The order was to come into force this week but the Supreme Court extended the deadline by two weeks. This was to enable the two companies to move the high court again for certain modifications in the order.

The cola majors want the high court's permission to print warnings on bottles that would say though the soft drink inside may have pesticide traces, their quantity is much less than the prescribed statutory limits.

The high court, on a public interest petition, had ordered the two companies and all other manufacturers of carbonated beverages to "disclose the composition and contents of the products, including the presence of pesticides and chemicals on the bottle, package or container".

The companies argued before an apex court Bench headed by Chief Justice RC Lahoti that the high court order was contrary to the statutory provisions.

The rules, the companies felt, did not require any specific publication of the extent of pesticide residue that might remain in each and every batch of their products.

Tags

Markus Noder, Managing Partner, Serviceplan International, shared innovative tools, ideas and methodologies to generate tangible business values

The primary reason that led to growth of OTT is the constant improvement of internet speed and service across the country: Sandeep Gupta, ACT Fibernet

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

The Tata Group is considering review of its Public Relations mandate which is currently handled by PR firm Edelman in association with Rediffusion. The review is likely to happen post January 2018.

KVL Narayan Rao, Group CEO, and Executive Vice Chairman of NDTV passed away at 63 after battling cancer for two years

Week 44 (October 29-November 4, 2017) of RAM Ratings saw Big FM and Fever FM dominating Mumbai. Meanwhile Fever, Radio City and Radio Mirchi dominated Delhi, Bangalore and Kolkata respectively.