Goafest Sessions Awards Vox Pops Memoirs of the Beach Bum All News
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Piyush Pandey lashes out at the Creative Abby ‘screw-up’
4/6/2009
An award-result leak before the Festival and disagreements and temper-flaring conversations after the event appear to have become routine with the GoaFest. Much like last year, this year, too, the Creative Abby ended with industry honchos huddled in uncomfortable discussions. This time it was Piyush Pandey, who was irked by the manner in which the awards were given out. He said, “If there was going to be a sense of finale, it cannot be for the ‘Man of the Match’ of the losing team; it has to be about the winning team.” more...
O&M takes the lead again; JWT grabs the only Grand Prix
4/6/2009
GoaFest 2009 culminated with the Creative Abby Awards on April 4, 2009, which were marred by a media leak and some raised tempers. There were a few expected metals and a few shockers as well. O&M shone at the Creative Abbys with 50 metals, including eight Golds, while JWT bagged the Awards’ sole Grand Prix. more...
Mixed Media: And now, The Goafies
4/6/2009
Presenting the Mixed Media Goafies, a tongue-in-cheek honours list of some of the highlights of the just-concluded GoaFest 2009 from Pradyuman Maheshwari. more...
Advertising is not about money, it’s about creativity: Dan Wieden
4/4/2009
The last of the knowledge and learning series was Dan Wieden, the Chairman & Co-Founder, Wieden+Kennedy. Across the sessions in the course of the festival, Wieden was welcomed by the audience with the most energetic round of applause. more...
Until it is not done, it is not an idea: John Hegarty
4/4/2009
This is one of the best times in advertising and Sir John Hegarty had 10 reasons for the advertising industry to explain why. In his address at the last day of the GoaFest, Hegarty left the audience with some interesting thoughts to mull on… Read all of what he had to say… more...
Mindshare nabs lion’s share at Media Abby; Madison, Maxus, MudraMax, TME follow
4/3/2009
We had said it was a WPP affair, and two WPP agencies – Mindshare and Maxus – scored 15 of the 35 metals given out at the Media Abby 2009. Home-grown players – Madison Media, MudraMax and TME – were not far behind. But Mindshare rocked the evening with 10 metals alone across various categories. more...
Digital is no longer a new media: Sean Finnegan
4/3/2009
Day Two saw Starcom MediaVest President and Chief Digital Officer, Sean Finnegan, presenting a strong case of emergence of digital as a potent media platform, especially in the times of slowdown when every marketing rupee is expected to work harder. more...
Innovation with a risky twist is needed: Neeraj Nayar
4/3/2009
Neeraj Nayar, President, Contagious Communications, examined some new trends in advertising on Day Two at GoaFest 2009. According to him, these were times of convergence and added that advertising needed innovation that involved risk as well. more...
Day Two: Recession sets in, laments Anil Thakraney
4/3/2009
Anil Thakraney continues with his Memoirs of a Beach Bum and laments the fact that ‘recession’ has hit GoaFest when he had to get ‘coupons’ in the booze zone. Another lament is TBWA Worldwide Chief Jean-Marie Dru’s French-accented English that, he felt, made some key points ‘lost in translation’. more...
Big ideas win, good ads don’t: Jean-Marie Dru
4/3/2009
Jean-Marie Dru, Chairman, TBWA Worldwide, addressed a packed house as the GoaFest 2009 officially opened. He spoke about how advertising today needed to work in real time and why creativity was so important in brand communication. more...
Brand Abby grows stronger: Ajay Chandwani
4/3/2009
For years, the Abby has been the benchmark for creative excellence in Indian advertising. Brand Abby has gone through turbulent times, but has emerged stronger than even before today. We believe these trends will continue with more specialist companies being keen to participate. The Abby is today present across the spectrum of advertising and media and has evolved into a communication award, says Ajay Chandwani. more...
Judging Media Abbys 2009: Divya Radhakrishnan
4/3/2009
“77 entries short-listed and 12 categories to be judged” sounded as difficult as trying to reach Opera House at 9:30 am from Lokhandwala. For media practitioners who have always been left-brain champions, judging the right-brain ability was quite a task indeed. more...
Memoirs of a beach bum: Anil Thakraney
4/3/2009
On Day One, the suits took over and made ultra boring presentations on their cost cutting methods. No wonder most creative types were missing in action (I know for a fact that quite a few had landed in Goa, but were very smartly busy doing their own thing elsewhere), and the ‘diya’ lighting ceremony was conducted in a near empty conclave. more...
Jurymen wake up to keep the Abby sanctity intact
4/3/2009
Stage is set for the Media Abby Awards on April 3, 2009. There have been no leaks here, as was in the case of Creative Abbys. Some questions are being raised about the open judging process that was introduced three years ago. exchange4media speaks to some industry leaders on their take on open judging and closed judging. more...
A WPP affair
4/3/2009
With JWT India and GroupM dominating the Industry Leadership Conclave, it looks like WPP agencies are here to enjoy GoaFest to the hilt. Officials from all JWT India offices are in South Goa right now – we understand around 250 delegates are here from the agency. more...
The India story, Toshan Tamhane
4/2/2009
Toshan Tamhane closed the keynote session at GoaFest, 2009 by focussing primarily on the economic slowdown and its effects on the Indian markets. more...
Be Bold and strengthen your brand during crisis, say Shailesh Rao and Vineet Taneja
4/2/2009
In times of recession there is also time for opportunities. Keeping with the theme of the conclave, Vineet Taneja, Head of Marketing Nokia and Shailesh Rao, MD (Sales & Ops), Google spoke on the various strategies that the brands should use in their favour to bounce back during these trouble times. more...
Bring on the Frugal mindset: Pawan Goenka
4/2/2009
Go back to basics, said Colvyn Harris, Chairman, GoaFest 2009 at the Industry Leadership Conclave that marks the beginning of the three-day ad festival. Keynote speaker Pawan Goenka, President, Automotive Sector, Mahindra & Mahindra spoke on the challenges that faced the automotive sector and the need for the “frugal mindset”. more...
Today’s the day folks!
4/2/2009
There was a steady stream of Indian advertising gurus converging on Goa throughout Wednesday. The three-day GoaFest 2009 kicks off at Cavelossim Beach from today with the Industry Leadership Conclave. The Festival this year assumes special significance, coming as it does amid a global economic slowdown and some ‘Jai Ho’ cheer for India. more...
Festival attracts key speakers and sponsors
4/2/2009
GoaFest 2009, as in the previous years, has roped in some key industry players to sponsor the event. One of the most awaited aspects of the Festival is the guest speakers. And this year is no different with names like Sir John Hegarty, Dan Wieden, Jean-Marie Dru, Sean Finnegan and Neeraj Nayar featuring in the speaker roster. more...
Preparations reach a feverish pitch
4/2/2009
GoaFest 2009 is all set to kick off with the Industry Leadership Conclave on April 2, 2009. Cavelossim Beach has become the hotbed of activities as it gears up to welcome the delegates. Creative Abby, that has registered an increase in its entries, has seen action in the press even before the Festival begins. Registrations are on full swing too. more...
On way to be Asia’s best forum for ad industry
4/2/2009
In the run-up to GoaFest 2009, the Festival executive body – Colvyn Harris, Shashi Sinha, and Suman Srivastava – shares with exchange4media what to expect this year and whether GoaFest is on the right track to become Asia’s most coveted advertising festival. more...
Creative Abby Awards Jury announced for Film, Film Craft, Design categories
4/2/2009
The Advertising Agencies Association of India (AAAI) and The Advertising Club Bombay have announced the names of Jury Chairperson for the categories – Film, Film Craft, Design – for the Creative Abby Awards at GoaFest 2009, to be held from April 2-4 at the Cavelossim Beach, Goa. more...
With one more day to go, preparations reach a feverish pitch
4/1/2009
GoaFest 2009 is all set to kick off with the Industry Leadership Conclave on April 2, 2009. Cavelossim Beach has become the hotbed of activities as it gears up to welcome the delegates. Creative Abby, that has registered an increase in its entries, has seen action in the press even before the Festival begins. Registrations are on full swing too. more...
Creative Abby Awards Jury announced
3/19/2009
The countdown for judging the Creative Abby’s at GoaFest 2009 has begun. The Advertising Agencies Association of India (AAAI) and The Advertising Club Bombay on March 18, 2009 announced the names of Jury Chairmen for the categories – Print, Out of Home and Radio – for the Creative Abby Awards at GoaFest 2009, to be held from April 2-4, 2009 at the Cavelossim Beach, Goa. more...
Media Abbys shortlist announced
3/18/2009
Following round one of the judging process for Media Abbys, the shortlist for the final round were announced on March 17. There are 77 entries shortlisted for the final rounds across 13 categories. The Media Abby Awards will be held on April 3 during the GoaFest 2009. more...
Media Abby’s 2009 shortlist announced
3/17/2009
Across 13 categories, 77 entries have been shortlisted for the final rounds of Media Abby’ Awards. The winners will be announced on April 3, 2009 during the Goafest 2009. more...
Media Abbys gets 417 entries; 77 shortlisted after round one of judging
3/17/2009
Over 417 entries across 13 categories have been received this year for the Media Abby Awards. The first round of judging for the media awards entries were held on March 16 in Mumbai. Shashi Sinha, CEO, Lodestar Universal and Co-chairman, GoaFest 2009, has confirmed that 77 entries have been shortlisted for the final round of judging. The shortlist will be announced later today. more...
GoaFest 2009 to be held from April 2-4; registrations open from March 1
2/26/2009
The Advertising Agencies Association of India (AAAI) and The Advertising Club Bombay have announced the commencement of GoaFest 2009. Currently in its fourth year, Goafest 2009 will kick off on April 2 and will go on till April 4 at the Cavelossim beach in Goa. As is known, Colvyn Harris, CEO, JWT India, is the GoaFest 2009 Chairman, while the committee is co-chaired by Shashi Sinha, CEO, Lodestar Universal, and Suman Srivastava, CEO, EuroRSCG. The other key members of the GoaFest committee include Madhukar Kamath, President, AAAI, and MD & CEO, Mudra Group; Bhaskar Das, President, The Advertising Club Bombay, and Executive President, Bennett & Coleman Co Ltd; Ajay Chandwani, Director, PerceptH; and Subhash Kamath, Managing Partner, BBH India. more...
Harris heard; after Ogilvy, McCann too on board the Abby 2009 at GoaFest
2/26/2009
It appears that the industry has reciprocated to Colvyn Harris’ argument that while slowdown was a reality, GoaFest was an industry effort, and that everyone must be a part of it as an industry member. After Ogilvy promising its participation, McCann Erickson, too, has said that it would send in “limited” number of entries for the Abby Awards 2009 as an industry gesture. Harris waits to hear from Lowe Lintas now. more...
Cutting down on ‘frills’, Ogilvy skips GoaFest 2009
2/10/2009
Ogilvy & Mather has decided not to enter the GoaFest this year. This is probably the first ever Abby Awards where Ogilvy would not be participating in. Ogilvy & Mather’s Executive Chairman and NCD, Piyush Pandey, confirmed the development and stated that the company was looking at all its costs and cutting down on “frills”. more...

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