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Flashback 2014: The rise of e-commerce ad players

<font color=red>Flashback 2014: </font>The rise of e-commerce ad players

Flipkart, Amazon, Snapdeal, and Jabong were the biggest ad-spenders across all media. We take a look at the highlights of their campaigns this year Fullstory Image

Interviews
Charles Courtier,Global CEO,MEC
Charles Courtier,Global CEO,MEC

Stephen Li,CEO, Asia Pacific
, MEC

What is happening in India with the new government, politically and economically, the next few years look very interesting and different. The other thing is MEC itself in the country. This is our fastest gro... Full Interview

Videos

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Archives: News

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Lowe Lintas unveils community-wide jewellery shopping campaign for Tanishq

By content@exchange4media.com Thursday Dec 18, 2014

The campaign revolves around the core idea of ‘Whatever be the wedding, we are ready.’ Fullstory image



The High of building Brand Lowe

By priyanka.mehra@exchange4media.com Wednesday Dec 17, 2014

Joseph George, CEO & Vikas Mehta CMO, Lowe Lintas and Partners on the need for building an agency brand as a fuel to propel the agency's growth engine Fullstory image



Dynel LED Lights ropes in Bang in the Middle as its communication partner

By content@exchange4media.com Tuesday Dec 16, 2014

The brand was awarded to Bang in the Middle following a review with handpicked agencies. The agency will handle integrated duties across digital and traditional mediums Fullstory image



Grasshoppers India bags the creative mandate for Aquionics International

By content@exchange4media.com Tuesday Dec 16, 2014

Aquionics entered India three years ago & it was focusing on the water treatment segment in the B2B markets. The brand is now looking at strengthening its position in the retail space Fullstory image



Brand Visage Communications wins the digital mandate for www.alldaycoupon.com

By content@exchange4media.com Monday Dec 15, 2014

The mandate was given to the agency after a multi-agency pitch that took place in the capital. The size of the business is not known Fullstory image



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