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Our marketing budget for IPL is around Rs 50 crore: Shankar Nath

Our marketing budget for IPL is around Rs 50 crore: Shankar Nath

Shankar Nath, Senior Vice President, Paytm on their new IPL campaign, their marketing spends in the coming year and more… Fullstory Image

Interviews
Charles Courtier,Global CEO,MEC
Charles Courtier,Global CEO,MEC

Stephen Li,CEO, Asia Pacific
, MEC

What is happening in India with the new government, politically and economically, the next few years look very interesting and different. The other thing is MEC itself in the country. This is our fastest gro... Full Interview

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Archives: News

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Infectious wins communication duties of Wunderbar Kids

By content@exchange4media.com Thursday Apr 16, 2015

Wunderbar Kids is a chain of new-wave preschools that believe in putting children in charge of learning Fullstory image



J. Walter Thompson and McCann Worldgroup lead India finalists at The One Show

By content@exchange4media.com Thursday Apr 16, 2015

Both agencies have 11 shortlisted entries each Fullstory image



Leo Burnett wins creative duties of Fortis Healthcare

By guestcolumn@exchange4media.com Wednesday Apr 15, 2015

The agency has won the business following a multi-agency pitch Fullstory image



Kavita Sadana appointed Group Account Director, DDB MudraMax

By content@exchange4media.com Wednesday Apr 15, 2015

Sadana will be spearheading DDB MudraMax's Ahmedabad operations and businesses including experiential, media, outdoor and retail Fullstory image



Creative Labs kicks off to a positive start @Goafest 2015

By priyanka.mehra@exchange4media.com Tuesday Apr 14, 2015

The Youth Labs aims to be a platform to encourage and guide young people across agencies to get a perspective and time on their creative ideas from creative leaders of the industry. This year, the participants had the advantage of a detailed discussion with Santosh Padhi, Co- Founder and Chief Creative Officer, Taproot India Fullstory image



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