To further strengthen its professional and operational practices, Elephant, an independent strategic design outfit, has elevated Ravi Kabara to the position of President. He was VP, Business and Programme Development earlier.
Kabara joined Elephant in 2008 to look after Business Development.
Speaking about his new role, he said, “My aim is to achieve higher levels of growth from meaningful work. I will focus on expanding the reach of Elephant brand and augment the contribution of strategic design across client’s business needs. I will also be responsible for ensuring that quality of delivery, teams and operations remain excellent.”
Kabara, a post graduate in Marketing Management with degree in Mechanical Engineering, has over 17 years of experience across marketing, brand management, business development and design. He worked with Bajaj Auto across functions in sales and marketing for 13 years before he crossed over.
Talking about this development, Ashwini Deshpande, Founder, Director Elephant said, “Ravi brought a good balance of professionalism and business understanding at Elephant without affecting the intrinsic passion and free thinking that this profession requires. It seemed like the right time to entrust him with greater responsibility that would leave the founders with more time to mentor teams and explore newer ways of achieving innovation.”
Elephant’s client list includes ABD, Abbott, Akzo Nobel, Axis Bank, Bausch + Lomb, Britannia, Comviva, Daimler India, Delhi Duty Free, Godrej, Godfrey Philips, Heinz, HUL, Mars, MTR, Nirlep, P&G, Piramal, Sakaal, TalenEdge, Venky’s and Wipro.
With 23 years of experience, practices at Elephant include product design, retail spaces, packaging, brand strategy and communication, corporate identity, and innovation consulting.