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Writer: exchange4media News Service - Friday, Apr 29,2011 8:22 AM

Global OOH media brings fresh breeze this summer for Brands

A significant amount of advertising activity is currently happening in the education, travel & tourism sector, reflecting the vast variety of packages and courses being offered in the country. Global Advertisers the prime owner of strategic Hoardings in Mumbai observed the trend of market for OOH advertising. The heat of this summer would soothe down many brands this summer by innovative means of outdoor advertising offered at Global Advertisers. The agency has already spread arms in Mumbai Suburb from Bandra to Dahisar by means of adding new sites in its portfolio to serve clients extensively in Western Suburbs.


As the customer goes in the mood of holidaying, travel and hospitality industry puts an alarm bell for them. These sectors have become heavy spender on OOH media; therefore Global Advertisers has provided solution to small travel agent to cruiser with cost-effective budget plans. After thorough research and analysis on the strength and weakness of campaigns done by competitors in last few months, the agency has cracked the differentiating factor and took special efforts to focus on the attention grabbing technique of the campaigns

Global Advertisers, MD, Sanjeev Gupta says, “Outdoor advertising has the capacity to drive sales for the brands effectively and with lasting impression. At Global, we offer Brands to have an opportunity to market their product through multiple branding formats of hoardings such as corridor branding, airport branding and mall displays. Summers are very challenging period of our business therefore we provide competitive solution to brands by offering customized, rotational and annual plane to them.”

Outdoor advertising has gained a rich impetus amongst the other modes of brand promotion, therefore the education sector which caters to Coaching classes, Institutions, Schools, Academies are prioritizing OOH media over others. The team of professionals at Global Advertisers understands the need of educational sector and their TG. Therefore, we have special offerings of Railway media especially designed for educational advertising.

To ensure that the communication reaches the potential consumers 24x7, Global has used larger than life canvases generating high impact and higher brand awareness. And most importantly, has been successful in making the brand the talk of the town in the summer season.
 

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