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Writer: exchange4media News Service - Monday, Oct 25,2010 8:29 AM

LIC tops the charts in print ads in the Life Insurance sector

LIC tops the charts in print ads in the Life Insurance sector

AdEx pointers show that in the insurance Sector, Life Insurance seems to have taken up the bulk of the Print advertising space by contributing about 73 per cent of it. Moreover this sector of the whole insurance pie has witnessed at 64 per cent increase over last year, in print advertising. LIC has topped the figures as number one advertiser and the South Zone has seen maximum Life Insurance Advertising in its publications. More

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