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Saregama brings out its first campaign for its product, Carvaan which is conceptualized by The Womb

Lee takes over the roles and responsibilities from Anuj Aggarwal who has moved to Canon Marketing P...

Mullen Lintas was chosen after a competitive multi-agency pitch that saw participation from some of...

Sony Pictures Networks India (SPN), India’s one of the leading entertainment and sports broadcast ne...

Siddharth Kumar Tewary, Founder, Chief Creative, One Life Studios and Swastik Productions, on owning the IP on his most ambitious project 'Porus,' the risk of recovering its cost and his distribution strategy

Webscale plans to build the brand around smooth operations for the e-commerce sector and then move on to demand generation

Shriya Ghate, Business Head, Tinkle, spills the beans on the company's vision for its special line of merchandise launched to celebrate its 37th anniversary, its pricing, marketing strategies, and more

Vivek Patni, Director of Wonder Cement, on the current marketing strategies and challenges that brand owners face